AI Income Lab·Build a faceless digital product business
Lauren

How to build a faceless digital product business that sells while you sleep, on just 1 hour/day

A fully DONE-FOR-YOU system that hands you your own digital products you can build with AI and sell in 1 day
New: our Skool community launched 1 July 2026, where the full course and community now live together
Join AI Income Lab
Since 2024, we've helped 500+ beginners create and start selling their own digital products
$2.8M+in sales, faceless
12step-by-step modules
Newproducts every month

About Lauren

Lauren
@laurenguidesyou
93.8K followers $2.8M in sales 0 times on camera
2023 · The start

Since 2023, I've built a $2.8M business selling digital products, completely faceless.

@laurenguidesyou · Stripe Gross Volume
Stripe dashboard showing $2.68M gross volume over six months, up 138 percent on the previous period
2023 → 2024 · The shift

In 2023, I stopped selling generic $10 Canva templates. In 2024, I switched to digital products people actually use every week.

Stan dashboard showing $549,864 total revenue in 2024
Stan dashboard showing $592,814 total revenue in 2025
The past 2 years · Helping others

In the past 2 years, I've helped over 500 students start making money with digital products they made in one afternoon.

Real beginners, starting from zero.
The system

I've turned it into a simple, repeatable system that YOU can apply, as a complete beginner to digital products and AI.

Priya N.
First sale in week 1

"I joined with zero audience and no idea what to sell. The steps handed me the product and the plan, and I made my first sale that same week."

Tom R.
Finally finished a course

"I'd stalled on three other programs. This is the first one I actually finished, because every module is one clear step. And it made me money."

Chloe B.
$2k month, no audience

"No followers, no face, no clue what I was doing. Two months in I had a $2k month from one little product. Still feels surreal."

Real results

From zero to their first sale.

We've helped people with no tech skills and no audience build their first digital product, and SELL it.

Skool posts: Sarah made her first $50 sale six days after joining, and Alissa reached $3.4K in three months.
First $50 sale, 6 days in
iMessage from a member who made $300K from their faceless digital products store; dashboard shows $312,742 in total sales.
$300K faceless store, built on the system
Discord message: Emma had a £4,720 launch week for her meal plan builder, plus £650 a month recurring from a subscription tier.
£4,720 launch week + £650/mo recurring
Discord message: Jordan sold two copies of his $3.1k AI content system off his store, $6.2k total, no custom work.
$6.2k from 2 copies of one product
Stripe dashboard showing $428K gross volume in a single month, up 12.4% from $381K the previous month.
I did $428K this month (Jun 2026)
WhatsApp messages from a member who pulled a payout big enough to pay off her parents' mortgage.
Paid off her parents' mortgage
Discord message: Mia made $3.2k in one day selling her $97 listing writer, 34 sales from one TikTok.
$3.2k in one day, 34 sales
The full system

Inside AI Income Lab.

A fully done-for-you system you just follow: the 12-module path, a new done-for-you product every month, and the complete toolkit. AI does the building, you do the selling.

$500/month$50/ month
Your first sale pays for the membership.
Join AI Income Lab for $50/month
The 12-module path
We just moved to Skool on 1 July 2026. This is our new home, the course and community together in one place.
CommunityClassroomCalendarMembers
AI Income Lab
— Module 01 · 5-Day First Sale Sprint
Foundations
Choose the buyer, build version one, and move toward the first sale.
01
1) Foundations: 5-Day First Sale Sprint
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AI Income Lab
— Module 02 · From Idea to Offer
Product Foundation
Turn a rough idea into an offer a stranger can understand and buy.
02
2) Product Foundation: From Idea to Offer
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AI Income Lab
— Module 03 · Templates, Assistants, and Services
Digital Products
Package prompts, assistants, and services into products people pay for.
03
3) Digital Products: Templates, Assistants, and Services
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AI Income Lab
— Module 04 · Make Your Product Without Code
The Build Lab
Make the product you sell, with no code and no team.
04
4) The Build Lab: Make Your Product Without Code
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AI Income Lab
— Module 05 · Listing and Auto-Fulfillment
Selling Platforms
Set up checkout and delivery so buyers pay and receive without you.
05
5) Selling Platforms: Listing and Auto-Fulfillment
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AI Income Lab
— Module 06 · Content That Brings Buyers
Faceless Traffic
Post faceless content that points the right buyers at your offer.
06
6) Faceless Traffic: Content That Brings Buyers
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AI Income Lab
— Module 07 · Offers, Proof, and Trust
Conversion Systems
Turn clicks into sales with an offer a stranger can say yes to.
07
7) Conversion Systems: Offers, Proof, and Trust
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AI Income Lab
— Module 08 · Lead Magnets, DMs, and Email
Sales Funnels
Connect content to leads, DMs, and a path that ends in a sale.
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8) Sales Funnels: Lead Magnets, DMs, and Email
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AI Income Lab
— Module 09 · Recurring Revenue and Delegation
Scale Systems
Add recurring revenue, delegation, and a stronger next offer.
09
9) Scale Systems: Recurring Revenue and Delegation
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AI Income Lab
— Module 10 · Premium Offers Without Calls
High-Ticket Products
Turn one product into a premium offer, sold from a page with no calls.
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10) High-Ticket Products: Premium Offers Without Calls
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AI Income Lab
— Module 11 · Templates, Prompts, and Product Drops
Resource Vault
Templates, prompts, and playbooks to keep you shipping every week.
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11) Resource Vault: Templates, Prompts, and Product Drops
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AI Income Lab
— Module 12 · Done-For-You Products to Resell
Monthly Drops
Fresh done-for-you products every month. Pick one and ship it.
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12) Monthly Drops: Done-For-You Products to Resell
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Everything included
Everything you get
  • AI Income Lab system (12 modules). Your complete step-by-step path, broken down module by module just below. Follow the steps in order and have your first product built, priced, and listed within your first 5 days, no code, no guessing.
  • The Build Lab (hands-on workshop). Make your product without code, lesson by lesson: assistants that do one job well, automations that run a task end to end, and Notion systems that work on live data. Each one packaged and priced to sell.
  • Your Build File. The 10-section tracker you create on day one. Every lesson tells you exactly which section to update, so your whole business lives in one file instead of scattered notes.
  • New done-for-you products every month. Yours with resell rights, plus the prompts to run them. Duplicate, list, sell, keep 100%.
  • Faceless Content Engine. TikTok slides, Reels, carousels, Story sequences, and Pinterest pins, plus the hooks and scripts to run them. Includes AI avatars and short-form video, so you can post talking videos with a face that isn't yours. No filming, ever.
  • Niche & Product Vault. Proven boring niches paired with products that sell, so you never stare at a blank page.
  • Prompt Library (50 proven prompts). The exact prompts I use to build every product and write every post. Copy, paste, done.
  • 10-Minute Build Toolkit. Stuck or out of momentum? Open the toolkit and do the next 10-minute build step. Momentum first, strategy second.
  • 50+ AI tools & resources. The exact stack I use to build, list, and sell, all in one place.
  • Where to Sell Your Products. Every platform broken down: Gumroad, Stan Store, Skool, Shopify, your own website. Setup, auto-fulfillment, and when to use each.
  • Conversion Systems playbook. Offer stacks, pricing psychology, guarantees, and proof you can use while faceless and new, so clicks turn into sales.
  • High-Ticket Playbook. Turn one $47 product into a $297 to $1,997 offer: a premium system, a bundle, a cohort, a licensed version, or a done-for-you kit. Sold from a page and a DM, with no calls and no delivery work.
  • A private community + support. Post your work in Build Reviews, drop questions in Ask Anything, and share milestones in Wins. Answers from Lauren and other builders, so you're never stuck for long.
  • Weekly community prompts. Fresh prompts and plays posted in the community each week, so you always have something new to build with.
  • Launch & retention scripts. Done-for-you posts, DMs, emails, and follow-ups for every launch, so the selling writes itself.
  • Step-by-step roadmaps. Every module has a clear execution path, and every lesson ends with a Do This Now step, so you always know the next move.
  • Every future update. New products, new modules, new tactics as AI moves. Your store never goes stale.
Plus your done-for-you toolkit

Not more lessons. These are the actual copy-paste templates, kits, and tools that go with the modules, so you start from a finished file instead of a blank page.

Product & launch kits

Done-for-you templates for every step, from idea to first sale.

  • 5-Day Sprint Tracker
  • Build File (10-section build tracker)
  • Digital Product Templates (templates, assistants, services)
  • Product Drop Builder Template
  • Monthly Drop Library (10 resale-ready systems)
  • 10-Minute Build Toolkit
  • Platform Setup Guides & Launch Checklist
  • Pricing & Packaging Playbook
  • Offer Stack & Guarantee Builder
  • Niche & Product Idea Vault
Content & selling bonuses

The prompts, scripts, and templates I use to sell every day.

  • Master Prompt Library (50)
  • Weekly Community Prompt Library
  • Launch & Retention Script Library
  • Buyer-Focused Hooks Playbook
  • Lead Magnet Builder
  • Instagram Carousel Frameworks
  • Story Sequence Frameworks
  • AI Avatar Setup Guide
  • Short-Form Video Production Line
  • DM Scripts That Close
  • 5-Message Nurture Sequence
  • Weekly Content Batching Workflow
Scale & high-ticket playbooks

The done-for-you systems to go from solo to scaled.

  • Recurring Revenue Playbook
  • Delegation & VA SOPs
  • AI Sales Assistant Setup
  • The High-Ticket Product Ladder
  • Premium System Builder
  • Bundle & Suite Templates
  • Cohort & Workshop Runbook
  • Licensing & Resell Rights Kit
  • Done-For-You Kit Blueprint
  • Advanced Offer & Automation Playbooks
Resources

Tools, references, and help when you need it.

  • AI Tools & Resource Stack
  • RCTE Prompting Framework
  • Case Study Library (8 worked examples)
  • Do This Now action steps (every lesson)
  • Offer Audit Checklist
  • Troubleshooting & Optimization Guides
Everything inside would cost you thousands to build or buy on your own, and months to figure out. You get it all, done for you, for $50 a month.
Total value$2,997+
Join AI Income Lab Now for $50/month
Cancel anytime · Secure checkout via Skool
What you'll learn

In summary, here's what you'll learn.

🔒01

Why 95% of digital product sellers are building the wrong thing (and what to build instead)

Everyone's selling the same Canva templates, downloaded once, forgotten, undercut by $2. You'll validate a real buyer problem first, using real complaint language, then build a product people use every week and happily pay $27 to $97 for.

The old way

$10 Canva template → downloaded once → forgotten → undercut by $2

The new way

$97 product that does the work → used every week → too useful to copy → people keep paying

🛠️02

Make the product without code, from blank screen to finished thing

The Build Lab is a workshop, not a lecture. Every lesson walks you through one real product, small on purpose, so you finish it, package it, and sell it. AI does the heavy lifting, you just assemble.

  • Assistants that do one job well (custom GPTs)
  • Automations that run a task end to end
  • Notion systems that work on live data
  • Each one packaged and priced to sell
03

Sell it faceless: content, conversion, and a funnel that runs without you

TikTok slides, Reels, carousels, pins, and AI avatar videos that pull the right buyers in. An offer a stranger can say yes to, backed by proof you can show even when you're new. No face, no filming.

  • Faceless post hooks the right buyer
  • Free guide + comment-to-DM starts the conversation
  • DM scripts + 5-message email follow-up
  • Checkout auto-fulfills while you sleep
📈04

Make your first sale in 5 days, then scale what works

Module 1 is a 5-day sprint from blank page to a live product. Once it sells, the scale systems add recurring revenue, premium offers, and licensing.

  • Day 1Choose your buyer and one painful task
  • Day 2Build the smallest useful product with AI
  • Day 3Package it, price it, publish the checkout
  • Day 4Post your first 3 faceless pieces
  • Day 5Your buyer path is live, from post to paid offer
Pinterest traffic

Digital products love Pinterest.

Most feeds forget you in a day. Pinterest is a search engine, and a single pin can keep sending buyers to your product for months.

  • 1
    Buyers search, you show up. People type "meal plan template" or "resume help" into Pinterest ready to download something. Your pin is the answer they were already looking for.
  • 2
    Pins sell for months. A TikTok lives for a day. A pin keeps surfacing in search long after you post it, so old work keeps paying you.
  • 3
    Fully faceless. A pin is an image and a link. No filming, no talking, no face. Made once in Canva, in minutes.
  • 4
    Pin, guide, sale. Every pin points at your free guide or product listing, and checkout runs itself. Module 06 hands you the exact pin formats.
Real examples

Digital products you could be selling.

Real problems and products that real people and businesses happily pay for. Each one increases their revenue or saves them time. Start by selling them ready-made at $27 to $97, then package the same product as a premium offer and charge up to $1,997. All with AI, no code.

Sell as ready-made digital products
🏠Real estate

Listing Description Writer

Turns a few property details into a polished, ready-to-post listing in seconds.

Sells for $97
🥗Coaches

Meal Plan Builder

Clients fill one form and get a custom weekly meal plan with a shopping list.

$49/month
💍Weddings

Wedding Speech Writer

A few questions in, a heartfelt, personalized speech out. People pay to not panic.

Sells for $69
📄Job seekers

Resume Rewriter

Paste in an old resume and get back a sharp, role-targeted rewrite in seconds.

Sells for $59
Or package the same product as a premium offer
🧩Premium system

The Complete Version

Your $47 pack rebuilt as a full system, with templates, a walkthrough, and setup docs included.

$497 per sale
📦Bundle

The Everything Suite

Three products you already sell, packaged into one offer worth more than its parts.

$797 per sale
🎓Cohort

Live Build Workshop

Teach it once to a group, deliver to everyone at the same time, then sell the replay forever.

$997 per seat
🔑Licensing

Resell Rights License

Let other creators sell your product as their own. Highest margin, and zero delivery work.

$1,997 per sale

Ready to build your first digital product?

Join AI Income Lab
We've helped…
500+ beginners
make money with their own digital products
Sarah M.
Sarah M.
First sale in 6 days

"My account was 22 days old with zero strategy. Six days after joining AI Income Lab, a total stranger bought the first digital product I ever made. $50, built in one afternoon. Lauren's system just works."

Jordan E.
Jordan E.
$6.2k in a week

"I priced my AI content system at $3.1k instead of $97 and sold 2 copies straight off my store. Same files both times, no calls, no custom work. $6.2k in a week."

Emma C.
Emma C.
£4,720 launch week

"£4,720 in launch week for my meal plan builder for fitness coaches. Then I added a £50/mo tier, so there's £650/mo coming in on repeat now. Best money I've spent."

Noah B.
Noah B.
First $1,000 week

"Three weeks into AI Income Lab, I crossed $1,000 from one digital product, selling on repeat while I worked my full-time job. Everything's laid out for you."

Alissa R.
Alissa R.
$3.4K in 3 months

"Over $3K in three months from two small digital products and a faceless account I started after joining. Now people DM me asking how I did it."

Daniel K.
Daniel K.
$300K store

"I've crossed $300K since building my digital product store on Lauren's system. The monthly drops keep my catalog growing. Still doesn't feel real."

Aaliyah J.
Aaliyah J.
Best $50 I've spent

"I almost didn't join for $50. A few months of selling one little caption generator to small business owners, and I pulled a payout big enough to help my family in a way I never could before."

Marcus T.
Marcus T.
Replaced my 9-5

"I followed Lauren's system step by step. Last month my digital product store out-earned my salary, from four products I made once and sell every week."

Leo P.
Leo P.
$5k month, part-time

"I build on weekends around my full-time job. Last month one digital product crossed $5k on its own. The monthly drops mean I always have something fresh to list."

Who this is for

This is for you if…

Who this is NOT for

This is NOT for you if…

Frequently Asked Questions

Small, useful products that solve one specific problem for one specific person: a listing writer for realtors, a meal-plan builder for coaches, a resume rewriter for job seekers. A template hands the buyer a blank page. These take their details and hand back the finished thing, and AI is how you build that in an afternoon with no code. Unlike a $10 Canva template that gets downloaded once and forgotten, these get used every week, so people happily pay $27 to $97 and keep coming back.

The full 12-module system, a new done-for-you product every month (with resell rights, so you keep 100%), the faceless content engine including AI avatars and short-form video, the 50-prompt library, the niche & product vault, 50+ tools, and the Skool community. One sale usually covers the month. Everything after that is profit.

No, not a single line. You describe what the product should do in plain English, and AI builds it for you. If you can copy, paste, and follow steps in order, you can do this.

You can build everything inside on the free versions of Claude and ChatGPT. If you scale up later, a paid plan is around $20/month, but it's optional and not needed to get your first product live and sold.

About an hour a day. Members build their first product in an afternoon and run their faceless content on evenings and weekends around a full-time job. It's done-for-you, so you're following steps, not figuring it out from scratch.

No to both. I've done $2.8M without showing my face once; it all runs on faceless content (black background, white text, zero filming). My first faceless video hit 12,000 views with zero followers. The format does the work, not your follower count.

That's exactly who this is built for. The Lab starts from absolute zero and walks you through the exact 5-day plan to get your first product live and make your first sale, even if today you have no idea where to start.

Yes. It's $50/month with no lock-in, cancel in a couple of clicks whenever you want. Checkout is handled securely through Skool.

You've seen the proof, now build your own.

Everything you need to build and sell your first digital product, plus a new done-for-you product every month. $50/month, cancel anytime.

Join AI Income Lab for $50/month
One sale already covers your cost · Secure checkout via Skool
🎁 Start here · your free guide

The Faceless Digital Products Starter Kit

$97 value → FREE
  • The exact Claude prompt I use to build every product
  • 10 proven product ideas with matching niches and prices
  • A full example build, start to finish, with the system prompt to copy
  • How to list it and drive faceless traffic to it
  • The 8 mistakes that kill most digital product side hustles
Get my free starter guide Free · No card required
Find me online
Lauren

Connect with me.

Product ideas, monthly drops, and daily wins, posted every week.